Social media provides endless opportunities when it comes to sharing stories, memories and pictures. For the culinary world, sharing beautiful photographs of food has become a wonderful and popular phenomenon. Every single day at least one Facebook or Instagram post is a mouth-watering photo of a pizza delivery or Cacio e Pepe, and at times, the photos are enough to elicit questions and cravings. In order to make sure your food and drink photos do your meals justice, here are a few food photography tips…
It may seem odd that a bowl of pasta or a leafy, green salad requires correct lighting as do our own photos, but it really affects the overall essence of the shot. If the light is too dark, it can affect the appearance of freshness in the dish, and if it is too light, the food may appear unnatural. Be sure to capture the food as close as possible as to what it looks like in front of you. If your food is so beautiful you feel the need to share it, then your followers should have a similar experience.
As for any artistic photo, the backdrop does make a large difference in the overall appearance of the shot. With food photos, in particular, it is usually best to keep the background as simple as possible. If you are photographing a cocktail, it usually lends itself to having a busier background as it is a simpler item. For a more complex dish such as sushi, however, there is so much color and dimension to the food itself, it is best to stick to a wooden table or a simple, one-note backdrop.
You may find yourself becoming one of those people who stands on chairs in the middle of a restaurant to get the perfect shot, but trust us, it is completely worth it. Just as with lighting, the perfect angle allows viewers to see the food as if they had ordered it for themselves. If the entire dish is highlighted from above or from the perspective of the diner, it invites a certain intimate connection with the food. Go ahead, step up on that chair and snap a few perfect shots.
Commonly seen with cocktail glasses, beer pints and mimosa flights performing a “cheers”, boomerangs give life to your food photos (and they should be used for more than beverages). How do you describe the way your ramen perfectly twirls onto your chopsticks or the cheese pulls away from your fresh omelet? This is where a boomerang comes in – just be sure to keep the movement as simple and realistic as possible (even food pictures should be genuine).
***While food photography can be time-consuming, be sure not to ruin your meal by causing the food to be cold and keeping everyone hungry. Use these food photography tips to snap a few perfect shots and dig in.